Over 150 groups were invited to hear about online marketing and "web 2.0" tools from Zach Behrens, editor of the highly sucessful Los Angeles news blog, LAist.com. Behrens gave an overview of the online tools that can be employed for free or at a low cost to market historical organizations to a wider audience.
The next Alliance meeting will be in August with information posted on this site. The topic will focus on membership: attraction, activation, & retention.
The following groups were represented at today's meeting:
Alhambra Preservation Group
Heritage Square Museum
Lanterman House
Las Angelitas
Old Mill Foundation
Santa Monica Conservancy
Society of Architectural Historians, Southern California Chapter